Rio Linda, CA’s Matt Rickard knows what SE Bikes can bring to your life. He’s taken his Big Ripper all over California riding and smiling through the biggest rideouts that exist. His positive outlook and willingness to help younger riders is a true inspiration. “I have some life experience, and I can help not necessarily guide these kids, but I can be an example. And when they run into trouble or whatever, I can voice my opinion and let them know that things are just temporary. Things will pass, and things get better.”